Recently, AI techniques enabled users to reproduce the sound of renowned artist voices.

App for music streaming Deezer announced on Tuesday the debut of a technology to identify and classify songs with AI-generated voice clones in order to preserve the earnings of the original artists.

Artificial intelligence algorithms have lately enabled users to mimic the sound of legendary artist voices ranging from The Beatles to Oasis.
“Heart on a Sleeve,” a song featuring AI-generated clones of Drake and The Weeknd, has received millions of views on TikTok and other platforms.

Because there is presently no mechanism to copyright the sound of someone’s voice, music firms are concerned that this would cut into future revenues.

However, Deezer said that it intends to detect AI-generated music, first concentrating on those that mimic the voices of current artists.

The French business said that it intended to develop a mechanism to classify these songs on the app, alerting artists, labels, and users to this “fraudulent activity.”

“Our goal is to weed out illegal and fraudulent content, increase transparency, and develop a new remuneration system where professional artists are rewarded for creating valuable content,” said Deezer CEO Jeronimo Folgueira in a statement.

He claims that more than 100,000 new songs are submitted to Deezer’s site every day, making it more vital to discern between human- and machine-generated music.

“AI can be used to create new incredible content, and I believe there are massive benefits to using generative AI,” he continued. “However, we must do so responsibly.”

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